You have a 24-hour window to message a user as many times as you want, about whatever you want - promotional & non-promotional - and it is within Facebook TOS. The “24+1” window officially starts when a user responds to a business through one of the Messenger Conversation Entry Points. You’ve been utilizing Facebook Messenger Marketing for a period of time now, but still are confused by this rule.ĭo any of those speak to your situation? If not… keep reading, because you can never be too careful with this Facebook rule.You’re new to Facebook Messenger Marketing, and you heard rumors of the “24+1” Rule.You are a victim of the Facebook Ban Hammer one of your page’s Messenger privileges got revoked.And if you’re reading this article, you’re probably in one of the following groups: The golden rule of Facebook Messenger is the 24+1 Rule. To learn more, visit our advertising policy page. We might receive compensation when you click on links to those products. Disclosure: This blog post contains links to one or more of our advertisers’ products.
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